STRATEGY ROOM / NORTHSTAR SAMPLE BASELINE
Make the next decision count.
An evidence-led view of the choices in front of the executive team.
RECOMMENDATION / FOR REVIEW01
Validate the channel opportunity.
Protect delivery capacity.
A six-week partner pilot tests demand without committing the business to a full rollout. The CRO owns the commercial case; the COO confirms delivery readiness.
Modeled year-one net contribution$0.85M
Illustrative priority83.3 / 100
Decision gate
Confirm three qualified joint accounts, partner incentives, and delivery capacity before any external commitment.
WHAT CHANGED
The evidence behind the choice.
CRM-0417 · SEEDED SOURCE
Demand is shifting
Partner opportunities +27%; enterprise pipeline −14%.
OPS-0208 · SEEDED SOURCE
Capacity is tight
Delivery utilization is 82%. Additional capacity is not approved.
FIN-0112 · SEEDED SOURCE
Economics need validation
71% margin, 78-day sales cycle, $80k average contract value.
CORPORATE DEVELOPMENT
Build. Buy. Partner. Reshape.
Evaluate acquisition, combination, and divestiture against the standalone case.
Open M&A StudioCLOSE THE LOOP
Give the decision an owner.
Track milestones, dependencies, progress, and the next executive review.
Track key initiatives